Author: SparkDev

FOR IMMEDIATE RELEASE:

November 5, 2020                                                                                                           For more information contact:

Lisa M. Barnott 941-757-1542

Lisa.barnott@lakewoodranch.com

LAKEWOOD RANCH UNVEILS “RANCH ROAD HOME”

Lakewood Ranch’s new Ranch Road Home experience will run from Nov. 6-22, featuring a variety of ways to experience Lakewood Ranch, the No. 1 best-selling multi-generational community in the country.

 

The Ranch Road Home campaign reflects a shift in the way buyers have been exploring and purchasing homes, accelerated by the circumstances of COVID-19. It has been a record-setting year for Lakewood Ranch: sales are up 20% over the same period last year. With two months yet to go, sales for 2020 have already matched last year’s total for the entire year. Many home sales were made sight-unseen, with only builders’ virtual tours and online assistance via the Lakewood Ranch website and from the Lakewood Ranch Information Center community specialists.

 

The Ranch Road Home guide, complete with virtual and in-person touring instructions; and a map, village matrix and event listing, can be picked up at the Lakewood Ranch Information Center, located at 8131 Lakewood Main Street, and viewed or downloaded from lakewoodranch.com. Potential buyers can view than 90 models in 20+ villages, with pricing from $200,000 to more than $1 million, including in five new  villages: Esplanade at Azario, Lorraine Lakes, Solera, Windward, and Sapphire Point.

 

The Ranch Road Home guide can also be picked up at the “Gather and Go” drive-thru events, held from 10 a.m. to 5 p.m. Saturdays and Sundays, Nov. 7 – 22. Participants can get a taste of The Ranch delivered to their cars: drive up to the Information Center on Main Street and a member of the team will deliver a Ranch goodie bag full of information about life on The Ranch, special offers from Main Street merchants, and fun Ranch swag.

 

“People are welcome to visit Lakewood Ranch virtually or in person at any time, but Ranch Road Home is our opportunity to share what is new and unique about our community, using a variety of exciting tools,” said Laura Cole, senior vice president for LWR Communities.

 

“We’re especially proud of our new, 3D interactive map. With this, we can improve navigation within Lakewood Ranch and help visitors gain a unique and accurate perspective of the community overall, each village and its surrounding amenities, the vast green space on The Ranch, and the proximity to conveniences and attractions that are nearby, including shopping, the airport, and the beaches. You just don’t get a feel for that otherwise.”

 

A series of events will take place during Ranch Road Home, both in-person and virtual, maximizing everyone’s comfort level. Live events include socially distanced offerings such as Yoga in the Park, the Farmers’ Market at Lakewood Ranch, the Mindful Triathlon with both virtual and in-person components, a guided nature walk, and a bike tour around The Ranch. Virtual offerings, such as Ranch Nites Live, and MindUP live virtual event series, will also be available. For a full listing of events, visit myLWR.com.

 

The information center and models are open daily, Monday-Saturday from 10 a.m. to 5:30 p.m. and Sunday from noon until 5 p.m. Chat hours are extended to 9 a.m. to 7 p.m., seven days a week, from Nov. 6-22, via the website. For more information about Ranch Road Home, visit lakewoodranch.com.

 

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Lakewood Ranch is the 33,000+-acre award-winning master-planned community in Sarasota and Manatee counties on the West Coast of Florida. Just minutes from the Gulf Coast beaches and cultural assets in Sarasota, Lakewood Ranch is already home to more than 41,000 residents and features A-rated schools, the Lakewood Ranch Medical Center, the Sarasota Polo Club, the 75-acre Premier Sports Campus, its own Main Street with theaters, shopping and dining, and more than four million square feet of commercial property. For more information visit www.lakewoodranch.com.

LAKEWOOD RANCH REPORTS RECORD SALES FOR AUGUST, YEAR

Lakewood Ranch had a record-setting 189 sales for the month of August, up from 115 in 2019. The Ranch secured 1,197 new home sales through the end of August of 2020, beating last year’s numbers by 8 percent.

Although sales at all price points have been strong, the luxury market is performing extremely well, said Laura Cole, senior vice president for LWR Communities, LLC.

Low interest rates continue to drive demand for homes, as does the pandemic-era desire for floorplans with independent offices, separate entertainment rooms, technology packages, and pools and increased outdoor living space. Another noteworthy trend is the demand for multi-generational floorplans to accommodate family members, both seniors and adult children.

“Although demand remains strong from the Northeast and Mid-Atlantic markets, we have seen a sizeable uptick in Florida buyers from throughout the state, especially Tampa, Orlando, and the east coast,” Cole said. “Activity amongst Lakewood Ranch buyers is also notable, with many current residents looking for new homes with larger floorplans.”

Many buyers have noted that COVID-19 has accelerated life plans to reestablish roots in an environment that affords a more connected and active lifestyle, while offering ample open space and tranquility. Lakewood Ranch’s vast green space, amenities, and vast array of modern floorplans has become very attractive to those seeking to escape urban centers.

Even with restrictions in place, buyers have been purchasing homes – in many cases, sight unseen – with the help of interactive chats and virtual community presentations from the Lakewood Ranch Information Center, as well as builders’ virtual tours.

For more information visit lakewoodranch.com.

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Lakewood Ranch is the 33,000+-acre award-winning master-planned community in Sarasota and Manatee counties on the West Coast of Florida. Just minutes from the Gulf Coast beaches and cultural assets in Sarasota, Lakewood Ranch is already home to more than 41,000 residents and features A-rated schools, a hospital, the Sarasota Polo Club, the 75-acre Premier Sports Campus, its own Main Street with theaters, shopping and dining, and more than four million square feet of commercial property. For more information visit www.lakewoodranch.com.